REBRANDING: A NAME AND LOGO TWEAK Brand development on a small scale. The accounting firm dmd Chartered Professional Accountants formerly known as Del Mistro Dunn, was changing their name after a partner had stepped back, and along with an opportunity to move to new...
PACKAGE DESIGN – HOT N SAUCY In May of 2018, we got an email from Debbie Dee at the Powell River Brain Injury Society asking for assistance with a new package design. Well actually, she tried to use the Vulcan Mind Meld but it seemed to be out of order that day....
BLAME THE COW When asked, many people including many advertising creatives who should know better, will tell you your brand is your logo. Perhaps it is the cow’s fault. After all the mark put on the cow is called a brand. But even there the true meaning of the...
DUCATI RICHMOND We were thrilled to get a call from Ducati Richmond last January to assist them with promoting the motorcycle dealership. Truly a no-brainer for us, since Ernie has owned a Ducati since 2001, and we feel a certain attachment to the brand. (A yellow...
Ernie joined the local Rotary club in the fall, so what better way to contribute to the community we live in and showcase our creative abilities than to pitch in and name, create a brand, website and most of the advertising and marketing materials for the Rotary...
Getting Life Right was a new company and needed an identity and initial web presence. As a small business and a new venture this was not the right time or the right place for a big budget branding exercise. Not a problem. After several consultations, resulting in an...